IJFANS International Journal of Food and Nutritional Sciences

ISSN PRINT 2319-1775 Online 2320-7876

CONSUMER BEHAVIOR AND THE GROWING DEMAND FOR GREEN PRODUCTS IN INDIA: A CRITICAL ANALYSIS

Main Article Content

Mayur D. Jalwania,Dr. Shrinivas D. Manekar

Abstract

The increasing global concern for environmental sustainability has significantly influenced consumer preferences toward green products. This paper critically analyzes consumer behavior in India

Article Details