Abstract The advent of the digital economy has revolutionized various sectors, including entrepreneurship. This paper explores the impact of the digital economy on women entrepreneurs in Bengaluru, focusing on opportunities and challenges. Leveraging data from surveys, case studies, and secondary research, the study highlights technological advancements, barriers, and potential strategies to foster inclusive growth. By examining policy initiatives and their implementation, the findings emphasize the need for targeted interventions to promote digital literacy, infrastructure development, and equitable access. This research contributes to understanding how to bridge gender gaps and ensure sustainable economic participation.