Based on the incorporation of AI, this study focusses on how corporate decision-making and the financial performance of an Indian IT company are influenced. The secondary data taken from various peer-reviewed papers and industry publications that covered years from 2015 to 2020 was used to find out the extent to which artificial intelligence (AI) has been involved when it comes to the most sought-after indicative business parameters like operational efficiency, cost reduction, and profit margins. First, the findings reveal that AI usage increases in IT industries in a distinct and rising manner, with concurrent gains in both financial performance and organisational efficiency following AI integration. A statistical investigation using t tests validated the notion that AI makes a major contribution to company performance. This study stresses the necessity of SMEs overcoming resource-related impediments to fully reap the benefits of AI.