A Relative Study between Public (SBI) and Private Sector Life Insurance Venture

Abstract

“A comparative analysis of public and private sector schemes” is the focus of the research. Insurance is a kind of financial risk management. This study is made to make awareness among the consumers and acknowledge the challenges and opportunities in the life insurance sector in India. This research includes the performance of both public and private insurance sectors, growth, service quality measures, and satisfaction of policyholders. The need for insurance is as old as commerce and trading in the civilized world. Risk is inherent to life, commerce, trading etc. The insurance will provide safety to it.