COMPARATIVE STUDY ON GENDER DISCRIMINATION IN TALENT RETENTION PRACTICE AMONG IT/ITES EMPLOYEES IN COIMBATORE

Abstract

Gender discrimination remains a persistent issue in various workplaces, including the IT/ITES sector. Several studies have sought to understand the disparities in talent retention and succession planning practices from a gender perspective. To the reality of disparity study has taken following factors talent sourcing, work-life balance, talent maintenance, learning and development, recognition and rewards, that impacts the talent retention of both male and female employees working in IT/ITES sector in Coimbatore.