A STUDY ON DEMOGRAPHIC PROFILE OF RETAIL INVESTORS IN ANDHRA PRADESH

Abstract

A high performing portfolio is every investor's goal. Investors are engaged in blending the multiple competencies, residing in the investment markets to create new growth drivers. The questionnaire was designed to identify the Demographic profile, investor’s perception on Risk tolerance and the Awareness of investors. The statistical tools applied in this paper, for the purpose of study include Percentage analysis, T-test, Cluster Analysis and Analysis of Variance.