CHALLENGES FACED BY HANDLOOM WEAVERS IN TENKASI DISTRICT

Abstract

The handloom industry in India is a vital source of livelihood and cultural heritage for millions of weavers and artisans. However, this industry faces several challenges in the contemporary context of globalization, technological change, and market competition. These challenges include obsolete technologies, low productivity, inadequate working capital, conventional product range, weak marketing link, poor infrastructure, low wages, health hazards, and lack of government support. This article aims to analyse the various issues and problems faced by handloom weavers from an ergonomic, economic, and social perspective. The researcher has collected the primary data from 50 sample respondents using questionnaire. The study also suggests some possible solutions and interventions to improve the working conditions, income, and welfare of the weavers and to revive the handloom sector as a viable and sustainable industry