Predicting adoption of Subscription based services: A study of OTT platforms in India. International Journal of Food and Nutritional Sciences, [S. l.], v. 11, n. 1, p. 402–410, 2022. Disponível em: https://www.ijfans.org/index.php/Journal/article/view/4724. Acesso em: 8 aug. 2026.