Switching Loyalties: Understanding the Dynamics of Brand Switching and Customer Satisfaction in Mobile Services among Students in Assam. International Journal of Food and Nutritional Sciences, [S. l.], v. 8, n. 2, p. 1630–1642, 2019. Disponível em: https://www.ijfans.org/index.php/Journal/article/view/870. Acesso em: 12 aug. 2026.